Social Media Crumbles a Presidential Regime

4 Feb

Progressive Media Concepts - Social Media Marketing and Management By now there is a good chance you have heard about the civil uproars going on in Egypt and the violence that has ensued. In a world connected primarily by social media networks, it only makes sense that activists would use these networking mediums as a tool to rally protestors and support from around the world in order to achieve freedom from an Authoritarian rule.

Last week in The Power of Social Media, I spoke about the importance of social media in today’s society, as well as in the Egyptian activists’ planning stages of the recent protests. The use of Internet and social media networks was censored and eventually shut down for a brief period of time compliments of President Mubarak and his Cabinet. To the surprise of some, this strategy backfired and the protestors rallied back stronger than ever.

Social media is a tool that has been underutilized for years now. This modern form of communication and networking was overlooked by business owners, deeming it as a means of “social interaction.” Much to their dismay “social interaction” is one of the fastest growing trends for marketing and advertising products to consumers for the past several years now. Who would have thought this popular method of interaction with a person from anywhere in the world would be strong enough to aid in overthrowing a government; let alone a country whose resources provide nations worldwide with the ability to thrive?

Since the Internet block began, the United States government has spoken about implementing their own safety protocol to protect against “cyber emergencies.” Now, there are two opinions regarding the plausibility of a bill granting the President control of an “Internet kill switch.” Does it seem possible that the U.S. would allow that? Yes. Does it seem next to impossible due to the complexity of the Internet networks in the United States? Yes, but that doesn’t mean that, in time, it won’t become a reality.

I end with this question for anyone skeptical on social media, and the effect it has in today’s society; If social media is not as powerful as you perceive, why are governments working to censor and control it?

For anyone still interested what is going on in Cairo, here is a live stream to watch: Cairo Live

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2 Responses to “Social Media Crumbles a Presidential Regime”

  1. Luciana February 5, 2011 at 10:55 am #

    Bookmarked, I love your site! 🙂

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