What Would You Do If Facebook Shut Down Tomorrow?

16 Feb

Progressive Media Concepts - Social Media Marketing and Management What if Facebook, arguably the world’s most influential Internet powerhouse, were to be shut down at noon tomorrow? Can you imagine what would happen if you no longer had access to your Facebook friends, photos, messages, or Facebook chat? What would over 500 million users do instead of spending a mind-blowing 700 billion monthly minutes on the social networking king? The end of Facebook fever would be very difficult for many people (including myself) to handle, which really says a lot about what Facebook has done to our society. I imagine that the withdrawal symptoms in this instance would be a lot like losing your cell phone; for the first day it drives you crazy, as if you can’t live without it. However, as time goes by, you get accustomed to the peace and quiet that comes with the lack of constant connectivity. So what would happen? In all respects, it can be assumed that the repercussions of a Facebook shut down would make the Egyptian riots of 2011 look like a day at the carnival.


Facebook has changed the way that we interact with people on a daily basis, which means that it would be inevitable that people would be forced to revert back to their stone-age social networking skills. Personal relationships would, most likely, become more of an important thing to people, as they no longer maintain the ability to use Facebook to keep up with friends and family. In addition, I believe that people would revert back to a quality over quantity approach while dealing with friends and family. Facebook makes it easy to maintain a vast number of friendships, though these relationships might not always be the deep and meaningful ones. Without Facebook, people would be forced to keep up with the relationships and friendships that mean the most to them more proactively. Facebook would no longer be there as a crutch to help them and their social life.

This is not, however, to say that social networking would disappear altogether if Facebook went bye-bye. Facebook’s connectivity would very likely be replaced by Twitter. Twitter would inevitably become the go-to social media site, where people would stay up-to-date with their friends by way of tweets. Twitter, as is, would simply not be able to fill the giant void that Facebook would leave behind. Twitter lacks chat capability, extensive profiles, or a detailed friend network. Sure, Twitter allows you to see who you’re following and being followed by, but does not break these people up into networks (i.e. colleges, companies, etc).

Moral of the story here is that so many people have developed such an attachment (and often an unhealthy one) to Facebook that, if it were to vanish, they would have a hard time adapting to what was once called normal social etiquette. Technological dependance as a whole has crippled us from our former selves, leaving us ever so vulnerable in an instance of its destruction. Can you imagine a time in the future where social media rehabilitation centers are erected? A University of Maryland study asked 200 students to drop their tech for 24 hours, including computers, iPods, cell phones, and televisions in order to gauge their impending anxiety and dependence (View article). The results were astounding, though not exactly surprising. Many students did not finish the entire 24 hour study, while others admitted by the end that they recognize that they have a dependency problem.

Of course social media would remain, despite Facebook’s hypothetical demise. How would you handle the end of Facebook?

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6 Responses to “What Would You Do If Facebook Shut Down Tomorrow?”

  1. Erica Martin March 16, 2011 at 6:24 pm #

    Why would anyone want to shut down facebook? It’s not fair to the people….I love Facebook and I don’t care who say they hate it…….

    • Nicole Introcaso March 16, 2011 at 7:23 pm #

      We love Facebook too! This article was written to give our theory on what would happen if Facebook were ever to shut down. A lot of people would probably have the same reaction as you, Erica. Thank you for reading!

  2. Michael April 13, 2011 at 11:31 am #

    You forgot about my space, which is still running and has more in common with Facebook, eg, profiles, statuses, pictures, etc, than twitter has. That would likely take over…it was at one time the place everyone went. I am not too keen on either, de activated mine few weeks back… I think it expowes too much, and is risk…. Anyone can fake profile. The world wouod cope….. After about a year, people would something ese to do

    • William Rill April 13, 2011 at 12:30 pm #

      Thank you for commenting, Michael. We agree, Facebook users would most likely turn to a different social network to get their social media fix. You bring up a good point about MySpace, since it has more similarities to Facebook than Twitter does. Although, it seems that many people have gotten over the MySpace fad because of the security issues you mentioned. This is all very hypothetical, but maybe a new kind of social media network would be launched, or like you said, people would just move on and find other things to do on the Internet.

Trackbacks/Pingbacks

  1. Could you imagine life without Facebook? - February 21, 2011

    […] Progressive Media Concepts recently posted an interesting question: What Would You Do If Facebook Shut Down Tomorrow? […]

  2. facebook to sell discounts…sound familiar? « ITMT - March 19, 2011

    […] about what would happen if Facebook shut down, forever. Here’s an interesting article on that topic. Today, if your business doesn’t have a Facebook page or group, something’s wrong. […]

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