6 Ways to Increase Traffic to Your Blog

23 May

Progressive Media Concepts - Social Media Marketing and Management Blogs are a great marketing practice for businesses of all sizes! They allow companies to create a voice and personality online, while engaging their consumers on a different kind of level. Producing original material that is relevant to your current industry is key when starting up a blog for your business. Remember, blogging should not be used as a one-way street for your company to promote products and services, but as a way to show consumers that you care about your industry and would like to supply with them with valuable information. Once you have understood the concept of blogging from a business standpoint, it’s time to get your views up!

 1. Promote your blog across other social networks.

Facebook and Twitter are great ways to drive traffic to your blog. Sites such as WordPress, Tumblr and Blogger all give you the option of posting automatically to Twitter or Facebook, which makes this process very easy. The second you have published a post on your site, it will be up for all of your fans and followers to see and click into! Throughout the week, make sure to post at least one more time about the blog that you wrote for your consumers. Don’t spam them with too many links to the blog though; because this will hurt views more than help them.

2. Use social bookmarking sites.

By adding your blog to sites such as StumbleUpon, Reddit, Diggit, etc, you are giving it the opportunity to be found more easily. Interact with other social bookmarkers in order to increase a fan base around your blog. Once you have a significant amount of followers, you will see an increase in traffic as they begin to share your work with others.

3. Link back to other bloggers.

By forming relationships with other bloggers, you are tapping into their reader-base. There are programs like Zemanta that help you to find related articles and posts to each of your entries. By adding related articles to the bottom of your post, you are linking to other blogger’s pages, who will hopefully show some reciprocation. If you see that someone has linked back to your blog post or included it one of their articles, make sure that you always thank them in order to open up the door to further networking!

 4. Give your readers the ability to share.

Make sure that you activate the toolbar that allows your readers to share your blog posts. The toolbar usually includes sites such as Facebook, Twitter, StumbleUpon, Digg, etc, and will be included under every single post you create. Your readers will have the ability to share with just the click of a button!

 5. Include pictures and videos.

Photo and video content allows for more space to include key words and phrases that can help your SEO. By naming these kinds of files with your top search terms, it will increase your blog’s likelihood of being found on search engines. The more searchable your blog is, the more traffic it will see!

6. Use tags in your blog posts.

Tags are another way to get more views for your blog, as search engines will often pull them up. They are also easily recognized on blog search engines such as Technorati, so if you have posted to your page to sites like these, it is only in your benefit to take the time and add tags.

If you currently have a business blog and are using these methods, let us know if they are working for you. Also, feel free to leave comments that include more advice for driving traffic to blog sites!

Advertisements

7 Responses to “6 Ways to Increase Traffic to Your Blog”

  1. Virtual Business Assistant May 25, 2011 at 1:17 am #

    These tips are extremely beneficial. These are things that anyone can easily do to improve a blog. It seems self-evident to write what you love, to direct your content toward your community, etc. but these simple goals can often be pushed to the side in pursuit of sheer number of readers.

    • Nicole Introcaso May 25, 2011 at 9:21 am #

      Agreed. Whenever writing a blog, it is important to keep your readers’ interests in mind. There are ways to increase traffic to your blog without the expense of spamming your readers!

  2. Richard C. June 10, 2011 at 6:12 am #

    I have been looking for a well detailed idea on how to drive traffic to my new blog for sometime now and I have to say that this post has been very very useful. I hope this will help me get more traffic to my blog as i can’t wait to implement these tips. Thanks a million for this great post!

    • Nicole Introcaso June 10, 2011 at 9:15 am #

      Richard, we are so glad that you found this post useful. Each of the 6 tips listed above are simple to integrate into your blog strategy, and you should be seeing an increase soon after. Let us know how everything works out and thank you for commenting!

  3. Josh August 1, 2011 at 11:36 pm #

    Thanks for these tips.

    Another good way is to write and/or add very good content to your site to generate repeat visitors and interest. If you readers know that every time they visit your website they are going to find something worth watching/reading, they are going to make a habit of visiting frequently.

    In the end, this is how sites like ProBlogger and John Chan generate so much traffic: they have a loyal following on their sites.

    • Nicole Introcaso August 3, 2011 at 10:13 am #

      Thank you, Josh for adding more advice. If content is not interesting or original, a blogger can safely assume that they will not have as many visits as they potentially could. Some blogs for businesses like to keep a professional tone, but I think it is important to show some personality in your posts. Everyone needs a good laugh once in a while, but make sure to keep jokes appropriate and relevant.

      For more ways to get a loyal following on your company blog, check out the post I wrote, “How to Optimize Your Company Blog.”

      http://progressivemediaconcepts.com/2011/07/18/how-to-optimize-your-company-blog/

      Thanks for commenting!

Trackbacks/Pingbacks

  1. Tips to Make Your Blog an Internet Sensation - Rebecca Sebek – Creative, Ghost, and Freelance Writer - June 1, 2011

    […] 6 Ways to Increase Traffic to Your Blog (progressivemediaconcepts.com) […]

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: