Tag Archives: investment

A Social Media Bubble?

10 Jun

Is there a social media bubble?Just like when anything has a rise in popularity, those sticking to their guns on the sidelines always have to raise controversy. So now that social media is the newest and hottest form of marketing and advertising, that must mean there is a bubble? A social media bubble you say? Like the dot-com bubble, right? Wrong. I mean, everyone is entitled to their own opinions on the validity or effectiveness of using social media. Most common arguments claim you can’t measure ROI, or that social media relationships are fake, or whatever people will say to negate the power of social media. The arguments are a dime a dozen and rarely backed with any good juicy information. I also read an article about this “social media bubble” on the Harvard Business Review, stating social media is creating artificial connections. This article is to those skeptics who see no true value in social media and or claim there is a “bubble” inflating…

Now I am not trying to call out this one article in particular, it is very well written with great points. The writer may just lack further insight into social media as a whole, as most of his arguments are based on opinion. Continue reading

LinkedIn Goes Public on the NYSE

20 May

Progressive Media Concepts - Social Media Marketing and Management LinkedIn, a popular social media networking site for business professionals, has officially made history. On May 19th, 2011, LinkedIn went public, offering 7,840,000 shares, and making it the first social media site ever to be publicly traded. Now this may not seem like a reason for celebration, except for the rapid increase in share price. The IPO was priced at $45, which within 24 hours has skyrocketed to over $100 per share. Any investor should be very happy with their return in only one day of trading.

If you aren’t already aware of what LinkedIn is or how it can offer you any sort of value, read about it here. Founded in 2003, LinkedIn has grown to over 100 million users in over 200 countries and offers its members a variety of amenities, such as connecting with professionals and providing a job database. Continue reading…