Tag Archives: progressive media concepts

The Progressive Media Concepts Website is Here!!

9 Nov

Progressive Media Concepts, social media marketing, social media managementFINALLY!

As our readers know, we have been using this WordPress blog as a means for our company website. Over the past few months, Will and I have been working on a real website in order to provide our clients and potential customers with a more professional experience. Our blog isn’t going anywhere though! All of our articles will still be available, but under the new domain:

http://www.progressivemediaconcepts.wordpress.com

We will still be posting every Monday, Wednesday and Friday as always, so don’t worry, you’ll still be getting your social media marketing fix every week.

Are you guys ready for the final product? Visit www.progressivemediaconcepts.com and show us some love!

Please feel free to leave comments and/or suggestions for the website below. We love feedback!

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How to Manage Your Social Media Comments

31 Oct

progressive media concepts, social media marketing, social media managementIf your social media strategy is anything like ours, then your brand is probably on numerous social media sites. That means you have a bunch of fans visiting and interacting with each post that you publish. There is a certain response etiquette that is important to follow when answering your fans. Let’s take a look at each social platform and see how to enhance our response strategy.

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The Benefits of Outsourcing Your Social Media Marketing

3 Oct

social media marketing, social media management, progressive media conceptsThere is no doubt that social media has become an integral part of many business marketing strategies. It seems that if your company is not on Facebook or blogging by now, you may have been somewhat left behind. But there are many reasons that small and medium sized businesses have not established a social media presence yet.

Social media marketing is very easy to be overlooked in small business environments because of the amount of employees the company has. When there are not enough employees to manage the daily tasks of social media marketing, it is likely to get cut from a business model. Additionally, there may be enough employees, but not enough time in the workday to complete the social media initiatives.  So what do you do when there’s a need for social media management, but you don’t have enough resources? Outsource.

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Social Media Content Strategy: How, When and What to Post

12 Sep

progressive media concepts, social media marketing, social media management, social media strategy, contentA large portion of my job is to conduct research in order to find how and if local businesses are using social media. For the most part, many companies have a Facebook and Twitter page set up, but seem to post infrequently and only use content that directs their fans to their website. This is upsetting for me, as I’m sure most of these companies believe they have a good social media strategy in place. Unfortunately, this is not the case. Content is king when it comes to your social media strategy, so let’s see how, when and what you should be posting.

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Are You a Social Media Expert?

22 Aug

Progressive Media Concepts, social media marketing, social media management, facebook, twitter, blogs

The answer is no. No one is a social media expert, and you shouldn’t believe an agency or person if that is what they claim to be. This statement may seem controversial, as it is coming from a social media marketing and management business owner, but it is the truth. I’m not going to sit here and tell you that my partner and I are experts because we’re not. We are extremely good at what we do and are very knowledgeable about how social media marketing works in a business sense, but to call ourselves experts is a straight out lie. And if you think you’re an expert, you are lying too.

Social media is constantly changing. Therefore, it is not a communication channel that a person can ever fully understand. New social sites, like Google+, pop up every other week. How can you be an expert in something that is new to everyone?

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Our Top Ten Social Media Tips

15 Aug

social media marketing, social media management, social media tips, progressive media concepts

Here at Progressive Media Concepts, not only do we like to explain to our readers why social media is important and why businesses should be using it in their marketing plan, but we like to give advice on HOW to use it. Every Tuesday and Thursday we are posting new social media tips and tricks for our fans. Today, I am selecting our top ten tips and tricks, and sharing them with you. These are shortcuts and strategies we have learned along our own social media journey. Enjoy!

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Why You Need to Monitor Your Social Media Sites

13 Jun

Progressive Media Concepts - Social Media Marketing and ManagementSo you are aware of social media marketing and what it can do for your business. You have Facebook, Twitter and even a blog for your company set up. You usually post a couple of times a week, but sometimes you get so busy that you completely forget about your social sites for a month or two. But this isn’t a big deal because you are the administrator of the site, right? WRONG. Leaving your company’s social sites unattended to can have a huge negative impact on your brand image, and that’s why monitoring all of your accounts is so important!

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RockMelt – Web Browsing Meets Social Media

5 Jan

Progressive Media Concepts - Social Media Marketing and Management
There are three web browsers that have, in one way or another, dominated the Internet scene for a long time. These browsers are Internet Explorer, Mozilla Firefox, and – most recently – Google’s flashy Chrome. However, the expansion and prominence of social media has changed nearly everyone’s perception of what the Internet is, and what potential it has to be an integral part of our lives. Out of the woodwork has emerged a new breed of web browser, one that incorporates social media and standard web browsing into one unique experience. If Facebook and Google Chrome were to mate, RockMelt would be the offspring.
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