Tag Archives: videos

Google+ Launches Business Pages Today

7 Nov

progressive media concepts, social media marketing, social media management The day that marketers everywhere have been anticipating has come. Google Plus has finally rolled out their business page feature today. Over the next few days, Google Plus is allowing businesses to Create a Page on their platform. When I read about this, I instantly tried to create a company page for Progressive Media Concepts, but I unfortunately got this message in reply:

Google+ Pages isn’t ready for everyone

Thanks for your interest in Google+ Pages, but we haven’t finished releasing them to everyone. Please check back soon.

I will be trying over the next few days, but until then, let’s look at what you can expect from a business page on Google+.

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Why You Need a LinkedIn Company Page: New Status Updates

10 Oct

progressive media concepts, social media marketing, social media managementIf you are a business professional who is not currently using LinkedIn, it’s time to create an account. This social media powerhouse currently has 120 million members worldwide, which includes executives from every 500 Fortune Company.  LinkedIn is a great tool to connect and build relationships with business professionals inside and outside of your industry. Once you begin using LinkedIn as a networking tool, you can expect to see an increase in productivity and success for your company.

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How to Make Your Social Media Sites Stand Out From the Competition

19 Sep

progressive media concepts, social media marketing, social media managementDo you sit down and look at your company’s Facebook page everyday thinking, what can I do differently? Do you find that you are posting the same kind of material daily or that when you try to engage your audience with a thought-provoking question, there’s no response? It’s time to step your social media game up. Let’s see how we create a buzz around your Facebook, Twitter and blog sites…

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Social Media Spotlight: Behind the Burner

14 Sep

Progressive Media Concepts, social media marketing, social media managementFor this week’s Social Media Spotlight, we are pleased to introduce Behind the Burner. Behind the Burner is a food based e-brand that focuses on bringing the tips, tricks and techniques of culinary masters, entrepreneurs and more to the masses with videos, recipes, blog posts and product reviews. The vision for this business was to educate and share experiences on numerous culinary topics, and that’s just what they did! We were lucky enough to speak with Kaitlin, the Social Media Manager, and gain insight to their marketing strategy. Let’s see how social media has helped Behind the Burner to reach their audience.

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Social Media Content Strategy: How, When and What to Post

12 Sep

progressive media concepts, social media marketing, social media management, social media strategy, contentA large portion of my job is to conduct research in order to find how and if local businesses are using social media. For the most part, many companies have a Facebook and Twitter page set up, but seem to post infrequently and only use content that directs their fans to their website. This is upsetting for me, as I’m sure most of these companies believe they have a good social media strategy in place. Unfortunately, this is not the case. Content is king when it comes to your social media strategy, so let’s see how, when and what you should be posting.

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10 Ways for Businesses to Become Social on Twitter

11 Jul

Progressive Media Concepts, social media marketing, outsource, social media managementDo you currently have a Twitter page for your business? How are you using it for your social media marketing strategy? Do you just post random tweets with links to your company’s website and think that’s all you need to do in order to drive traffic and get followers? Hopefully, that is not the case. When you are using social media for business purposes, it is extremely important to realize the type of communication channel you are marketing your product or service through. You must be interactive with your fans and followers, aka be SOCIAL. Here are the top ten ways to make your business more social on the Twitter platform.

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