Why You Need to Monitor Your Social Media Sites

So you are aware of social media marketing and what it can do for your business. You have Facebook, Twitter and even a blog for your company set up. You usually post a couple of times a week, but sometimes you get so busy that you completely forget about your social sites for a month or two. But this isn’t a big deal because you are the administrator of the site, right? WRONG. Leaving your company’s social sites unattended to can have a huge negative impact on your brand image, and that’s why monitoring all of your accounts is so important!

6 Ways to Increase Traffic to Your Blog

Blogs are a great marketing practice for businesses of all sizes! They allow companies to create a voice and personality online, while engaging their consumers on a different kind of level. Producing original material that is relevant to your current industry is key when starting up a blog for your business. Remember, blogging should not be used as a one-way street for your company to promote products and services, but as a way to show consumers that you care about your industry and would like to supply with them with valuable information. Once you have understood the concept of blogging from a business standpoint, it’s time to get your views up!

The Don’ts of Social Media Marketing

There are so many blog posts out there explaining what you should do when using social media to market and expand your business, and yes, we are also guilty of that. But have you ever stopped to think about the things that you SHOULD NOT be doing when using social networks to build brand awareness? Let’s go over the top 5 what-not-to-do strategies.

How Do You Social Bookmark?

Social bookmarking is the process of finding websites that interest you, sharing them with people who may also enjoy them, and tagging them for easy access at a later date. It can take place in many forms, such as sending the URLs through an email, or using sites dedicated to social bookmarking. You may be aware of StumbleUpon, Digg, Reddit, and De.lic.ious, but what can these sites provide for you from a business standpoint?

Subscribing to bookmarking sites allows users to add any webpage that they find appealing. So sign up for these sites, add your company page to them, and watch the traffic soar, right? Wrong. Although you will see some increase in traffic, it will be minimal, and more strategy is required in maximizing social bookmarking sites to their fullest potential.